The National Retail Federation (NRF) has crunched the numbers on holiday sales in 2017, and they recently released an analysis of the results. Here are some highlights:
Sales during November and December increased 5.5 percent over the same period in 2016 — to $691.9 billion — as growing wages, stronger employment, and higher confidence led consumers to spend more than expected. That $691.9 billion includes $138.4 billion in online and other non-store sales, which were up 11.5 percent over the previous year.
There were increases in every retail category except sporting goods during the holiday season, which NRF defines as November 1st through December 31st.
These results exceeded NRF’s forecast and marked the largest increase since the 5.2 percent year-over-year gain seen in 2010 after the end of the Great Recession.
Patty, Miami FL (theshoppingmom2), reported on her recent meetup featuring eBay’s Brian Burke. eBetsy, Dallas TX, called with breaking news about eBay’s free 4-week seller boot camp; for details and to register, go to eBay.com/SellerCenter. It’s time to use your Q1 Promoted Listings credit at eBay.com/PromotedListings. Lee shared the National Retail Federation’s analysis of 2017 holiday sales.
Griff gave an overview of today’s show and introduced the eBay Radio News with Lee Mirabal. Stories include eBay’s First Minute Shopping promotion (running through November 9), sand from Hawaii and eBay’s new Shipping Partner Platform for multi-channel sellers. Read all about it (and request to be opted in) at https://www.ebay.com/shippingpartnerplatform. Lee also shared the results of the National Retail Federation’s holiday ecommerce survey.