Open phones, Contact Us email, and more: Ron, Birmingham AL (oilerman21), asked about restocking fees and return policies as per the 2018 Spring Seller Update. Lee shared this week’s Advice for the Entrepreneur tip. Joel, Lester MA (jgh6), had a question about Seller Protection in SNAD (item not as described) return cases.
Remember the elevator pitch? It’s a description of your business that should be no longer than a short elevator ride: 20-30 seconds, no more. So what do you say when you’re asked, “What do you do?” Your reply can make all the difference in people’s perceptions of your business life — and set the stage for credibility.
Depending upon your image needs, here are 8 responses I’ve heard that work quite well. Have some business cards to back up any of these statements:
What’s your elevator pitch?
You need to be able to tell folks what you do for a living in 20 seconds or less. What does it tell the person about you? This is not new information, just a reminder. The elevator pitch, the Hollywood producer approach; whatever you call it, if you can’t tell your story in 20 seconds or less, they bring in the hook. If you want someone to think of you as a hobbyist, you might say, “I shop at garage sales and sell the stuff on eBay.” If you want to sound like a businessperson, you could say, “I own an online store where I sell products worldwide.” Another good line is “I’m an online entrepreneur.” When I’m asked, I usually say, “I produce radio shows for corporations.” It’s short and sweet. It gets people interested, and they ask questions. That’s where you want to be after your elevator pitch. Being interviewed by a prospect or contact is the optimal outcome of networking.