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Advice for the Entrepreneur: Lee’s Tip #130

28 Apr 2015 Uncategorized

A restaurant owner whose establishment we frequent complained one day that his business was slow “because the weather is bad.” The weather report in San Diego that day was “light intermittent sprinkles”. On a beautiful day,the same restaurant owner blamed “the good weather” for his slow business, because everyone was at the beach. Who do you blame when things go wrong in your business? The customers? eBay? The economy? Your competition? I’m not suggesting that you put the blame on yourself. That said, you are the only one who can make a difference in your business. If your sales are slow, it could just be the normal ebb and flow of business — or it could be, for example, not listing enough; not clearing out old inventory; or not doing enough marketing. Placing blame is easy, but it doesn’t fix the problem. The next time this happens, take action of some sort. At least at that point, you’ll know you’ve done all you can do.