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Marketplace Research by Terapeak – NEW!

19 Jul 2018 Bookmarks,Seller Resources

Access eBay data before you buy or sell, and turn knowledge into profits:
http://www.ebay.com/marketplace_research

Advice for the Entrepreneur: Lee’s Tip #272

17 Jul 2018 Lee's Tips,Seller Resources

Lots of research has been done into entrepreneurialism. We know that the Type-A personality is often not willing to take risks and may end up working for others their entire life, and that more C students become entrepreneurs than do A students.

The one lesson I have found most important is that of overcoming fear. It took me years to overcome my fears about losing my customers, having to make payrolls on time, or paying my bills on time. It took me awhile to realize that these things are probably going to happen from time to time no matter what.

No one has a crystal ball to tell us what is going to happen in the future. All we can do is to keep on keeping on and work on honing another universal trait of entrepreneurs: persistence. even in the face of challenging times.

Advice for the Entrepreneur: Lee’s Tip #271

10 Jul 2018 Lee's Tips,Seller Resources

With retirement looming, I’ve been taking stock of my life as a businesswoman/media person. Although early on I met some pretty rough characters who displayed bad sales ethics, later I was lucky enough to find great mentors who taught me the right way.

Having been involved in some pretty tough negotiations through the years, I learned to strive for win/wins and make sure I over-delivered on my services afterward. Which of the following would be the right reason(s) for doing so?

  • Karma
  • It will improve your bottom line
  • It helps you sleep at night
  • You wouldn’t want to be caught doing something shady (embarrassment)
  • It feels good
  • Your reputation is important to you
  • Dishonesty is a sin

Advice for the Entrepreneur: Lee’s Tip #270

03 Jul 2018 Lee's Tips,Seller Resources

The mean girls in school gave me fits for years. The male hallway bullies got me, too; I was a target. Here’s my tip: Don’t be among a bully’s followers — or one of their goons.

Dictionary definition of goon: “A bully or thug, especially one hired to terrorize or do away with opposition.” I have seen some online entrepreneurs who have allowed the evil part of junior high school back into their heads after they started following one of these online gurus/bullies.

At first, it’s exciting, especially if they choose you to be one of their goons. It’s OK to follow someone’s leadership because they have important information you need to grow your business, but ask yourself, “Is this the type of person around whom I want to base my life’s ethics and morals?” Bullies systematically attract and lure their goons.

Some of these goons often take over duties for these guys that include ganging up against the bully’s alleged enemies. Be careful if you find yourself slipping down the slippery slope toward being a mean girl or a hallway bully.

2018 Summer Seller Update

28 Jun 2018 Bookmarks,Seller Resources

Get all the details of this year’s Summer Seller Update and how it will impact your business:
https://www.ebay.com/sellerupdate

Returns Calculator – NEW!!!

27 Jun 2018 Bookmarks,Seller Resources

Use this handy Returns Calculator to estimate how much you need to add to the price of each item you sell to compensate for the cost of free returns:
https://pages.ebay.com/seller-center/service-and-payments/returns.html#returns-calculator

Advice for the Entrepreneur: Lee’s Tip #269

26 Jun 2018 Lee's Tips,Seller Resources

Why do so many online sellers keep on working into retirement? There are a number of excellent reasons. For starters, the average Social Security check for seniors in the USA is $1,404. That’s the average; many earn less. You can’t live on that.

So if you work your entire life for others and end up with a monthly income of $1,404 in your old age, you will have to work — and/or live with others in small spaces.

Next, for many seniors, selling online is actually enjoyable compared to certain insults that may come your way out in the workforce, and it’s mostly accomplished from home, with the entrepreneur (you) in charge.

Finally, by the time you reach retirement age, you may just be fed up with Mondays being back-to-work days. Keep your cool, save as much as possible, and consider selling into your later years.

Advice for the Entrepreneur: Lee’s Tip #268

19 Jun 2018 Lee's Tips,Seller Resources

Good poker players know when to hold ’em, and they know when to fold ’em. But either way, when they make that decision — usually within a few seconds to a minute — most of the time, they take a risk. The only time they know for sure they have a winning hand is when they have “the nuts”. That’s when poker players know they have the highest hand possible and that no one can beat them.

It’s the same with small business owners, except you’re holding merchandise instead of playing cards. Using a combination of your system plus your intuition can get you through this challenge.

Holding on to inventory is tricky. When should it be sent to the discard pile? Experts disagree on when to fold ’em, so it’s up to you to make decisions based on your own needs and sensibilities. Some sellers give listings a time limit: for example, 60 days or one year. Some don’t like to carry much inventory at all. Others keep certain rare and/or unusual items listed forever, waiting for the right buyer.

Consider the case of Weazie the texidermied weasel, who was listed for more than a year. Finally Weazie sold for $200+! Her seller just knew there was that one right person. She used her intuition. Use yours for certain rare or otherwise special items, along with a regular system for more commonplace stuff, and you’ll be fine.

Advice for the Entrepreneur: Lee’s Tip #726

12 Jun 2018 Lee's Tips,Seller Resources

Question from a listener: “Dear Lee, I heard the call from the seller whose friends were putting down her eBay endeavors as a ‘hobby’ instead of a business. That’s happening to me. My friends don’t want to hear me talk about my business, and it’s such a big part of my life. Your insight, please?”

My answer? You CAN outgrow your old life. It can be difficult to relate to friends or family members who demean what you do and want you to “get a REAL job”, for instance, or who don’t lend an ear to what you have to say about your work or your growth, etc. You’re basically stuck with your family — sorry — but you can choose with whom you spend your time, and how you spend it.

Pick your moments with these friends and family members. I have friends who wouldn’t know spreadsheets from bed linens, so I don’t go there. If the friendship is worth keeping, you’ll be able to find alternative fun stuff to discuss. Meanwhile, join a local seller meetup group, or start making acquaintances of other entrepreneurs who get it.

Advice for the Entrepreneur: Lee’s Tip #266

05 Jun 2018 Lee's Tips,Seller Resources

Spreadsheets, sales velocity, and accounting aren’t the only things you learn when you become an entrepreneur. Your business growth spills over into your personal life, including your character.

For instance, you may have learned to keep your cool when you get a return (anger management) or practiced taking pictures over and over again to perfect your photography skills (patience). How about the times you talked yourself out of listing a flawed item without calling out the flaw (moral dilemma)?

As you build your entrepreneurial chops, you also hone your character. Whenever you have the chance, do the right thing.

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2018 SHINE AWARDS

eBay has announced the 15 finalists for this year’s SHINE Awards: 3 in each of 5 categories. Now it’s up to you to help determine who wins! Read their stories and check out their stores; then vote for your favorites daily* now through July 18 at eBay.com/ShineAwards.
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EBAY RADIO AT EBAY OPEN

Come join us during breakfast, lunch, and Happy Hour; listen live, share a tip, and win a prize!
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EBAY OPEN 2018

July 24-26
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eBay Open 2018 is SOLD OUT! For updates about the agenda, workshops, and speakers, go to eBayOpen.com.


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