Bob Kupbens assured us during last Tuesday’s show that the 2017 Fall Seller Update is designed to help people find what they want on eBay. The goal is to help sellers create the right offers — and get your listings in front of more buyers. We encourage all of you to read the ENTIRE Seller Update at eBay.com/Fall2017 and learn how to implement these new initiatives to help you sell more this Fall. The update is broken into three major categories:
1. Listing Visibility
You’ll be able to increase exposure with eBay Guaranteed Delivery, Markdown Manager and Promotions Manager updates, bundles and lots, and eBay Questions & Answers…Q&A for short.
2. Policy updates to improve performance
Read the entire 2017 Fall Seller Update at eBay.com/Fall2017.
Updates to Markdown Manager! Our guest is Liv Ellingsen, eBay’s Senior Product Manager, B2C Seller Marketing Levers. Gina, Des Moines NM (classysoles), had a question about how Markdown Manager will be rolled into Promotions Manager. Read the entire 2017 Fall Seller Update at http://www.ebay.com/fall2017.
Griff and Lee read current events from the eBay Radio Seller Events Calendar, located under Seller Resources in the eBay Radio archives. Click on the event’s title to see all the details. To submit your seller group meetup or other event, go to eBayRadio.com; click on “Past Episodes” in the right-hand sidebar; then click on “Submit an Event” in the upper right-hand corner of any archives page.
Our guests for eBay Radio #697 (special Fall Seller Update show) on September 19, 2017, are:
Bob Kupbens, Vice President, B2C Seller Experience & Global Trust: 2017 Fall Seller Update Overview
Linda Cornelison, Senior Manager, Global Customer Trust: Updates to eBay’s Contact Information Policy
Chris Van Wagoner, Senior Manager, Structured Data: Updates to Structured Data (Product Identifiers, Watermarks, Catalog, Bundles and Lots)
Maria Lee, Senior Manager, Buyer & Seller Trust: Updates to eBay Returns
Greg Ross-Smith, Product Activation, Guaranteed Delivery: Updates to Guaranteed Delivery
Liv Ellingsen, Senior Product Manager, B2C Seller Marketing Levers: Updates to Markdown Manager
How to increase your sales using eBay tools! Our guest is Joe DeMarco, known on eBay as Top Rated Seller hubcapjoes.
Griff gave a brief overview of today’s show and explained that Lee was out of town due to a death in the family. Hot topics: eBay Open 2017 General Sessions and workshops are now available via video at http://www.ebayopen2017.com; Hal Lawton, former Senior Vice President, North America, is leaving eBay; and Markdown Manager will be merged with Promotions Manager this Fall.
Known on eBay as Top Rated Sellers christyandee, owner of eBay store Collections by Christy; house.of.zeela, owner of eBay store House of Zeela; and bulamaori, owner of eBay store Little Roper Boutique.
Open phones, Contact Us email and more: Gina, Des Moines NM (classysoles), called with a question about Markdown Manager. Ron, Birmingham AL (oilerman21), asked Griff and Lee to look at listing photos he took after attending Griff’s photography workshop at eBay Open 2017.
Griff and Lee read current events from the eBay Radio Seller Events Calendar, located under Seller Resources in the eBay Radio archives. Click on the event’s title to see all the details. To submit your sellers group meetup or other event, go to eBayRadio.com; click on “Past Episodes” in the right-hand sidebar; then click on “Submit an Event” in the upper right-hand corner of any archives page.
Ron, Birmingham AL (oilerman21), called in to share his method for printing out active listings in response to John’s question in the previous segment. Susanna, Wichita KS (stylesofsusanna), asked about Promoted Listings.
Griff read a buyer’s story from the eBay for Business Twitter feed. The latest BULQ Retail Moment (http://www.bulq.com) featured marketing tips around graduation. Joel from New York City (apantiq), had a challenge with Markdown Manager as well as a suggestion.
Creating sale events through the eBay Seller Hub! Our guests are eBay’s Deepak Pillai, Senior Product Manager, and Adi Behara, Senior Manager B2C Selling.
Open phones, Contact Us emails and more: eBay’s Deepak Pillai, Senior Product Manager, and Adi Behara, Senior Manager B2C Selling, stayed on to answer questions about creating sales events with Promotions Manager and Markdown Manager through the Seller Hub.
Ron, Birmingham AL (oilerman2), asked what he should do once a sales event has expired. Aletha, Rogers AR (auntweefaskitchencloset), won a $25 gift certificate for shipping supplies from Bubblefast (http://www.bubblefast.com) for being the first caller to answer to Lee’s question about eBay Radio broadcasts at eBay OPEN.