How many times have you heard someone say,”I’m not sales oriented; I’m more the creative type.” This business of having to be one or the other is a complete myth. Successful entrepreneurs are extremely creative, even those from a sales background. The most successful salespeople are very creative, always coming up with new ideas to get the sale. Successful entrepreneurs are constantly coming up with ideas — and figuring out how to turn those ideas into profits. Being creative as an entrepreneur has nothing to do with painting or sculpture or even writing. One definition of creativity is the ability to transcend traditional ideas, rules, patterns, relationships or the like, in order to generate meaningful new ideas. Each of us has the creative gene in us, so learn to embrace it!